High-quality drink gifts and spirits win over demanding connoisseurs with their holistic product experience. In addition to the objective product attributes, the marketing message is an important part of product branding. Secondary packaging thus offers an important additional function as a communicative platform when designing the brand experience.
The shoulder box from Bohlmeier is ideal as gift packaging, especially for smaller bottles up to about 0.5 litres, either individually or as a selection. It is a particularly high-quality solution that enables you to demonstrably increase the value of your product. The numerous innovative design and finishing options, the special feel, and last but not least, the unique moment when the lid is slowly opened to reveal the contents all signify this value. In addition, the construction of the lidded box makes it very robust and protects small bottles against breakage.
By the way: up to 70% of purchase decisions are made spontaneously at the point of sale. The first few seconds make all the difference in whether an item is picked up. Its feel, robustness, and finishing options give the lidded that certain something extra – I like the look of that, I’m gonna drink it!
Be it a taster set of vintage whiskeys or a sparkling trio of champagnes in handy mini bottles – these and other high-quality drinks are often what makes a moment truly special. With its unlimited design options, such as see-through windows or cut-out sections, the shoulder box offers ideal solutions for showcasing one or more bottles as befits the occasion – for example, as an expressive gift.
The presentation of the goods once the packaging has been opened adds a delightful something extra for a compelling customer experience. This is an important factor, especially for high-quality oils and wine bottles, and is individually designed with perfectly fitting inserts made of fabric, cardboard, foam, or plastic. This not only shows off precious bottle selections to their best advantage, but also reliably protects them against damage. The inside of the packaging can also be beautifully refined and offers limitless scope to develop your ideas.
Create a lasting impression on your customers with the innovative Bohlmeier shoulder boxes for beverage gifts such as beers and piccolos. The sturdy packaging can be customised inside and outside with all printing processes as well as all finishing options, thus increasing the value of every fine drop.
Shoulder boxes, e.g. for selected oils, impress customers with their high quality and pleasant haptic qualities. That's why they are often given another new life after being bought. This is because their unique functionality means they can be sensibly reused as practical storage boxes for bottles and glasses of all kinds – so you benefit from a particularly long-lasting image effect of your brand message.